Woods Bagot

Hotels

Authenticity in hotel design is derived from a unified approach that choreographs architecture, interiors, styling and experience. 

“Heightened demand for authentic and local experience, as well as a predicted explosion in regional tourism, mean that the future of the hotel sector is set to find a new importance.”

Tracey Wiles, Global Hotel Sector Leader
Tracey Wiles

Principal

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Our team uses four guiding design principles to create hotels that
are deeply seeded in our clients’ brand and location, from macro
concept to micro detailing

We’ve worked with some of the greatest organizations from around the world. See how we have helped shape their business through strategy and design.

Approach

 

Approach

INTEGRATING NARRATIVE
Contextualising the guest experience

GUESTEXPERIENCE
Holistic experience from arrival to farewell

PROCESS AND DELIVERY
Service integration, co ordination, buildability

DESIGN AND DETAIL
An overarching concept that informs from macro to micro

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