Grand HQ

A high-end multi-service experience for an innovative beauty enhancement clinic.

 Zhenmeihui Hongqiao

Health

CN

Oubang beauty is a leading practice of holistic beauty care in China. The founder’s philosophy of ’empowerment to women’ and ‘control of one’s own sense of beauty’, is supported by Oubang’s innovative integrated cosmetic surgery and non-surgical services. The science-based approach focuses on awakening the body’s innate regenerative capabilities.

Project details

Shanghai Oubang is realised in two locations – Hongqiao for the company’s prominent HQ and Changning as a new clinic in their portfolio. Both locations had been previously designed and construction had commenced. Following the success of the design direction established in Oubang Zhengzhou, W-B were engaged to roll-out the refreshed brand image for these additional locations.

The approach for Hongqiao was to embrace and leverage the unique qualities of the site – a three floor central atrium with retractable roof and an extensive private garden. The project will see a focus on enhancing the client arrival through the exterior landscaping and on to the communal spaces within.

Location
Shanghai, China
Client
Oubang Medical
Size
1,415 sqm
Completion
2022
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