Untethered Nostalgia

Luxury living in the Powerhouse Arts District.

The Hendrix

The Hendrix is an amenity rich 482-unit residential building located in the Powerhouse Arts District. The interiors were designed for the neighborhood’s population of young adults who take advantage of living in an urban context. A robust art program was implemented throughout, expressing the Arts District inside the building itself.

Project details

The ground floor is generous in scale and was designed to be an extension of the full amenity offerings found throughout the building. An expansive double-height lobby features a library area and a sloped corridor accommodates flood zone code, while the walls of the hallway offer the opportunity to continue to showcase the art program in a gallery-like way. The mezzanine level offers options for different workstyles including library-style tables, soft seating lounge space, informal meeting banquettes and private rentable conference rooms and individual phone booths.

The 7th floor amenities program maximizes the hospitality experience by blending convenience with an exciting urban lifestyle. A game room, chef’s kitchen, dining room, lounge area and gym are unified through a cohesive design language and palette. Further expressing the “Untethered Nostalgia” which was the basis of the design concept, the game room design is inspired by the Atari 2600. A Pacman neon ceiling, custom monster floor tiles, and pixelated graphics complete the Barcade’s lo-fi look and feel.

The roof terraces continue the elevated amenities on the outside with one terrace focused on social gathering around food/picnic tables and the other with focus on relaxation around a large pool which provides exceptional views of Manhattan.

Jersey City, New Jersey
Starwood Capital, Silverman, The Albanese Organization & Liberty Harbor
526,500 sf. 14,000 sf amenities
MHS Architects, K2 Millwork, Oso Industries, Greenstar, AJD, KV Projects, Let There Be Neon, and Robin Key Landscape Architects
  • 2023 World Interior News (WIN) Awards – Residential Developments (Apartments), Shortlist

Having grown up near to Jersey City, it was important to me to consider the previous generations who lived in the area while we designed for the future tenants of the building. Our idea of “untethered nostalgia” pays respect to the history and at the same time celebrates the renaissance of the area.

– Krista Ninivaggi, New York Principal & Interior Design Leader, Woods Bagot

Portrait – The Hendrix’s art program with Katya Valevich

We recently sat down with Katya Valevich, artist consultant of The Hendrix’s robust art program, to learn more about the selected artwork within the design of the building.

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